We had the vision to get people away from their screens and bring them together in real life with unique creative experiences. They started with interactive painting classes in locations such as bars or restaurants. Participants were guided by local artists and painted their own masterpiece step-by-step in a relaxed atmosphere. Our first brand ArtNight was born.

We had the unique chance to reach millions of viewers on the famous TV Show „Die Höhle der Löwen“ (Orig: Shark Tank). With our pitch, we managed to enthuse Georg Kofler and win him over for us as an investor.

We counted a record number of 40,000 tickets sold monthly for our ArtNight experiences for the first time. With ArtNight going through the roof, we tested new product catagories; first PlantNight and later that same year BakeNight. 

The onset of the pandemic also posed a great challenge for us. So we decided to temporarily expand our offering with digital workshops in the form of video courses and live online experiences – special circumstances simply require special measures.

We have proven that we were able to keep our experiences running, even during a pandemic situation, by coming up with creative solutions. And on top: With “Mal die Merkel” we hosted our biggest ArtNight so far. 200 participants painted a portrait of the former chancellor next to Berlin’s historic Museum Island to mark her ending term in office in a creative way, with even Minister of Finances Christian Lindner putting a brushstroke.

Four new investors join us on our journey back to offline events. With their financial contribution to the business, they further support us in our vision of an event industry that takes place offline. Our strong partners and their significant investment into the company are validation for our outlook on a post-pandemic future, where we believe people will long for offline experiences rather than online ones. We strive to become the leader of this offline event industry.